Perfect

Store

Perfect

Store

WORTH

£3.6bn

RSV

NO. 1

FASTEST GROWING SNACKING
CATEGORY IN THE MARKET

£3.9bn

YEARLY
CONSUMPTION
OCCASIONS

On average,

1 in 5

convenience baskets contain Bagged Snacks^⁵

Bagged Snacks
shoppers spend

50%

more than the average shopper^³

42%

respondents will continue to shop locally in the future post lockdown⁹

A Retailer Guide to Snacking Success

The 3 steps

Follow these principles to help build better snack sales, read on to find out how they can be used to drive profit

Understand your shopper Trends and Insights

Keep your range relevant to your customer needs

Focus on the Best Selling core brands

The top 5 brands in Impulse account for 41% of sales^¹

Excite and engage Fixture Management

A well laid out fixture reflects shopper missions, saving time

Why is CSN so important post lockdown?

The Bagged Snacks category plays an important role in your store.
On average people are visiting a Convenience store 2.8x per week and 20% of all baskets^⁵ contain a bagged snack.

They have broad appeal, be it for on the go, planned lunches, for a quiet night in, or as a treat. Make sure your range can reach as many of your shopper’s needs as possible.

Amazing Growth!

KP Snacks No.1 Driver of Bagged Snacks Category²

1. NielsenIQ, Total Impulse, MAT, Bagged Snacks, w/e 29.01.22, 2. NielsenIQ, Total Coverage, MAT, Bagged Snacks, w/e 29.01.22, 3. Lumina, L8W, CTP Average w/e 09.01.22, 4. NielsenIQ, Total Independents & Symbols, MAT, Bagged Snacks, w/e 29.01.22, 5. Lumina, L12W, CTP Average w/e 09.01.22, 6. Kantar profiles/Mintel 2021, 7. KWPO, Bagged Snacks, Usage Occassions, MAT, w/e 26.12.21, 8. KWPO, L52W, Take Home Savouries, w/e 23.01.22, 9. Lumina Future of Convenience Report 2021, 10. NielsenIQ, Total Coverage, MAT, Popcorn, w/e 29.01.22,

Perfect

Store

Perfect

Store

WORTH

£3.6bn

RSV

NO. 1

FASTEST GROWING SNACKING CATEGORY IN THE MARKET

£3.9bn

YEARLY CONSUMPTIONOCCASIONS

1 in 5

50%

42%

A Retailer Guide to Snacking Success

The 3 steps

Understand your shopper Trends and Insights

Keep your range relevant to your customer needs

Focus on the Best Selling core brands

The top 5 brands in Impulse account for 41% of sales¹

Excite and engage Fixture Management

A well laid out fixture reflects shopper missions, saving time

KP Snacks No.1 Driver of Bagged Snacks Category2

FASTEST GROWING SNACKING
CATEGORY IN THE MARKET

YEARLY
CONSUMPTION
OCCASIONS

The top 5 brands in Impulse account for 41% of sales^¹

KP Snacks No.1 Driver of Bagged Snacks Category²